Perigord Rebrand
Project Overview
Perigord required a refreshed brand identity to better reflect the scale, ambition, and sophistication of the business as it continued to grow. The existing identity no longer aligned with how the company wanted to present itself to clients, partners, and the wider market.
The brief was to create a distinctive, contemporary visual system that could work confidently across print, digital, and physical touchpoints.
Objective
The objective was to reposition Perigord with a clear, confident brand presence — one that felt modern and credible, without losing its established equity. The identity needed to be versatile enough to scale across multiple applications, while remaining instantly recognisable and commercially appropriate.
Scope of Work
Our collaboration with Lumen Nest covered every major touchpoint:
Brand Identity Development
Logo Refinement and Visual System Creation
Typography and Colour Palette
Stationery and Brand Collateral
Digital and Presentation Assets
Guidelines to Ensure Consistency Across Future Applications
Outcome
The resulting identity delivered a clean, confident and flexible brand system that could be applied consistently across all touchpoints.
The new look strengthened Perigord’s presence in both client-facing and internal communications, providing a solid visual foundation for future growth while maintaining clarity and professionalism throughout.
